KB Home was in need of a modern refresh, but still wanted to keep their core identity familiar. We overhauled their whole brand look while still keeping those elements that made KB Home a household name.
My Role:
I collaborated on a team to refresh KB's brand identity, designed their brand book and brand image assets, in-person Studio signage, company letterhead and information packets, contributed to website design, and lead production on both static and animated paid advertising.
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